Magento platform is an e-commerce concept and has no other specific use. This is why we can think of the platform to be used by some of the bigger companies such as Nike, Samsung, Ford, Lenovo, and etc. No doubt there are other e-commerce platforms in the market that can be used for developing an e-commerce store, but Magento is exclusively applicable for the creating e-commerce website. Comparing the other web-store platforms, Magento is the only platform having every module that could be imagined in a perfect and ideal web-store. Here are some of the below mention points that makes the Magento web-store superior to the other e-commerce platforms available in the market.
Summarizing the application of Magento platforms, Magento is the only platform that covers the e-commerce features exclusively and no other features and functionalities. Notably, if one had to use the Magento platform having a blog on the website, then, in that case, the Magento site will need to be installed with an extension. Other e-commerce platforms are not as Magento in this case. They focus on other features as well. Thus Magento concentrates only on the e-commerce functionalities in the constituting modules. Though the other platforms are rich in other functionalities, They are not rich in e-commerce functionalities comparing the Magento platform.
Features and Flexibility: Features such as advanced search, layered navigation, favorites, product comparison, wish list, multi-store comparison, SEO performance, etc. are packed characteristics of the platform required for creating functionalities resulting in the utmost customer satisfaction.Regards the flexibility, depending upon the requirements of the flexibility of the e-commerce platform can be utilized to result in the edition based solutions such as ‘Magento Go’ and ‘Magento Enterprise’ are best suitable for serving the needs of small and large businesses exclusively.
Carting and multiple-store management: The cart allows the store customers to follow the step-by-step process while purchasing any of the products from the store. More than 50 payment options can be integrated with Magento Platform. Magento allows creating multiple stores from a single admin panel. Regards the products, it allows providing distinct catalogs to each product resulting into best user experience and workflow.
Google Services: Regards increasing the efficiency and performance, Magento has collaborated with Google. All the services such as Analytic, Google Base, Google checkout can be easily be used in the platform. It has positively resulted in the better strategies as well as business revenues.
Coding: One of the best features Magento platform has is it allow third parties to integrate custom code to core coding done at the backend. Due to this reason, any of the customized functionality can be achieved as per required user flow. Notably, whenever any extension and add-on are added to a Magento platform or it is upgraded in the future, the integrated coding functionality is not interrupted, which makes Magento a perfect platform.
Geographical constraints and order management: There are no geographical constraints relating language and currency. Regards fulfilling the orders and order management, the admin consists everything feature, which is utmost hassle free way managing the e-commerce website.
During developing the Magento platform based web-store, options for a Magento developer for Magento Custom Development are extensively competitive comparing the other e-commerce platform.