While one may find a list of many e-commerce platforms across the internet to develop high-end e-commerce stores that are easy for users to deal having minimal or no insights of the HTML or CSS coding skills, Magento is considered as a platform complex that its other generic equivalents. There are many platforms, and it takes a valid consideration for users to have a comparison between all those platforms. This is the reason we can justify many features where Magento performs better than other platforms if compared.
Like other platforms, Magento provides basic store functionalities at the back-end. Notably, the features that Magento provide are involved than the different platforms and so, not easy for a person to get used to. Compared to other platforms, Magento offers more features, and therefore, it might take users to have a right hand over Magento back-end management. Without any Magento Custom Development, there are more functionalities that Magento provides. For example, comparing it with Shopify, Magento community allows a user to virtually add more products to the store while Shopify is not free, and its starter plan allows not more than 25 products.
Magento platform provides the prodigious functionalities of managing inventory for its users with no limitations, depending on loading speed. Also, Magento has the most potent option for calculating the shipping charge and customized according to business requirements. Magento is the only leading platform that provides an opportunity for a business owner to offer coupons to add extra marketing strategies comparing with other ones. For such basic requirements of a business owner for his store, Magento can be considered as more friendly having more features.
For any e-commerce store, online payment gateway option is the backbone of the site. Magento supports the most number of payment gateway options, and also, it is the only platform that supports stores for every demography. As one of the major concerns of the online commerce industry, not all the platforms support stores or, are preferred in every country due to payment issues and taxation rules. Now, as the payment gateway options are no same everywhere, platforms that are supported and suitable in a particular region might have limitations. One of the best examples can be considered as Shopify platform that was not supported by Klarna payment gateway options in some of the European countries. Magento is the most preferred platform in all of those countries, for the same reason.
Adding more to its features, Magento is the only platform till date that has more than 5000 applications and add-ons, resulting in the platform as driven reliably as a community. Also, Magento platform supports multiple languages more than any other platform as an inbuilt functionality. This is, of course, an advantage that it carries if compared to other e-commerce platforms as other platforms require third-party applications to be installed in the store for attaining support to multiple languages accounting lesser Magento Custom Development by the developers.
Talking more in terms of technical attributes, Magento platform provides with extensive SEO capabilities. It is a proven best-platform helping in the organic search for the online store via different search engines. This way, Magento Custom Development for a website is secure for a developer to get traffic on the site without having worried about SEO essentials generally. Also, Magento customization an in-depth task of Magento custom development for organizations. Always, there are several reasons that one can have in marking Magento as a robust platform comparing in terms of custom development as well as features for end-users.