In today’s world, when every one of you wants to access every information in the blink of an eye; and not want only to enable easy access but also empower your businesses. Google Play Store has undoubtedly helped us for over a decade in building a fantastic community that connected customers with the serving businesses.
Do you know that the tech-adorer companies like us upload over 750,000 APKs and app bundles on Play Console in a month?
Yes, that’s true. And, with this huge count of app downloads, Google developers community work consistently & strive to offer the best experience. Like every year, in I/O 2019, Google Developer’s Community introduced new features of Google Play that can help you design, develop, and grow your business in surprising ways.
When compactness of the app is the ultimate customer requirement, Android App Bundle is helping through the journey. Though the App Bundle was introduced last year, it has significantly improved user experience. With over 80,000 apps and games in app bundles, 11% of installation upliftment was observed. Due to the zeal of the same benefits, we are excitedly sharing new features that you can try for your mobile apps before planning for mobile application development.
- Dynamic Features for customizable apps:
When you are downloading the app initially, there are several features you don’t use, but they automatically get downloaded. This occupies a considerable space in your mobile device. The Android app bundles enable uploading data as bundles, and dynamic features allow downloading the features if required. Such a new feature of active data usage has three feature delivery options:
- On-demand Delivery: In such a case, you install the elements only when needed, instead of getting them at the time of installation.
- Conditional Delivery: It enables your local and device conditions to rule and deliver the app content.
- Instant Delivery: Here, you enable the upload of the artifact, and the supported data for that feature get installed automatically.
If you are trying to understand the importance of these features can be, let us share an example, the current entertainment giant, Netflix has an inbuilt customer support option. By enabling it as an on-demand delivery feature, they reported a 33% reduction in their app size. Well, you can understand the benefits of the dynamic functionality this way.
2.Update your apps without leaving the screen:
Unlike the majority of the scenarios, apps get automatically updated. At times, it can be free Wifi access that acts as a driving force on your app updates, built in-app update features enable two ways app updates:
- Immediate Flow: When you just opened the application, and there is the instant update requirement without which your app can’t work efficiently; is the instant update flow pattern. This pattern will never allow you to use the app while update downloads.
- Flexible Flow: Unlike immediate flow, flexible download pattern allows the user to use the app while it is getting updated in the background. In this way, you can develop your app initially in a manner to allow either of the update patterns timely as per the design of update launches.
3.Leverage the benefits of flawless internal testing with enhanced security:
When testing data bundles is a tough task, internal app sharing can make it a matter of a few seconds only. Since, you can upload the information in the chunks, in the form of bundles, Google Play shares the download URL with the testers instantly, so getting version codes and signing keys is not a huge worry for you. With the Android app bundle, you can get the app signing critical upgrades with every launch for all of the new installs. This way, your apps, and the data turn out to be greater strength.
- Improve your App rating and app interactions:
Like your website, your application with grow its user base with the time, and you fix hundreds of bugs in every update. We understand that you don’t want to look silly because of some 10-year-old errors and bugs. And, that’s why Google Play Store is now enabling recalculation of your app rating, based on your current version of the app.
Also, they have improved the user interaction pattern by allowing suggested replies for the user’s reviews. This keeps you from the trouble of typing it manually. However, you can customize your response or can write it from scratch, as per the user response, whenever needed.
- Enhance your targeting experience:
Right from the developed algorithms to leveraging the trending technologies and improving them every time, Google aims at improving user experience, and so it did this time at GDC.
Now, Google play store allows the access of the businesses to custom listings with install state. You will get to know the details about your current users, those who haven’t used it for long, and even about those who have uninstalled your app for some reason. You can get such information and utilize it to grow your user base.
With Google’s new registration ideas, you can incentivize the players or the users to sign-up for your app notifications, even before the launch. If you are planning to dive into the gaming industry, such features can be fruitful for you. Such features will be custom listing pages for re-registration and pre-registration rewards; such features are easily accessible to all of the developer’s community.
It was all about the novel features that Google armed you, with this season of Google I/O 2019. However, if you want to explore every feature, more detail, you can dive with research. When you combine your creativity with these latest features, you can explore new horizons of android app development.
Don’t wait now; it’s the time to roll the dice!