Migration From Amazon Webstore To Magento 2.0

Migration From Amazon Webstore To Magento 2.0

15th, March 2023
  • Amazon Webstore To Magento 2.0

Amazon Webstore was an e-commerce platform by Amazon that enabled businesses to set up their online stores and sell products via Amazon’s platform. It was founded in 2010 and furnished an all-in-one solution for various businesses and brands to build and operate their online stores. However, it was halted in 2015 and replaced by the Amazon Marketplace Web Service (MWS), which lets businesses integrate their e-commerce stores with Amazon’s marketplace. 

If we talk about how Magento 2 can be a better option than Amazon Marketplace Web Service in terms of functionality, interface, and efficiency, then we must consider a few things. First, they both are different platforms with distinguishable features and functionalities. Since both of them are used for e-commerce, they serve distinct purposes and cater to diverse audiences. 

If a business wishes to build and operate its online store with complete control over the design and functionality, then Magento 2 will be a great choice. Nonetheless, if they wish to trade on Amazon’s marketplace and merge their e-commerce store with Amazon’s platform, then MWS could be a more suitable choice.

On the other hand, Magento 2 is an open-source eCommerce platform and is one of the most used CMS to build online stores worldwide. At times, web store migration becomes essential because your existing web store sometimes undergoes performance-related snags with your existing host, or there could be an insufficiency of features on the host. Secondly, Magento migration becomes necessary for extra storage space as well. Hence, for improved functionality and performance, it can be a great idea to migrate from Amazon Marketplace Web Service to Magento 2.0.

Why Is It A Great Idea To Migrate Your Amazon Web Store To Magento 2.0? 

Migrating Amazon Web Store to Magento 2.0 is a great idea and can give you multiple benefits, some of which are summarized below:

  • Enhanced Speed and Performance: Magento 2.0 has been optimized for quicker page loading times and enhanced overall performance, which can enhance the user experience for your customers and result in increased conversion rates.
  • Improved Security: Magento 2.0 has improved security features such as two-factor authentication, enhanced hashing algorithms, and enhanced encryption protocols to safeguard your online store from likely cyber threats.
  • Enhanced User Interface: Magento 2.0 delivers a more intuitive and user-friendly interface that is simple to navigate and customize, permitting you to create an exceptional and engrossing shopping experience for your customers.
  • Improved Mobile Responsiveness: With more and more people shopping online from their mobile devices, Magento 2.0 has been developed to be completely responsive, guaranteeing that your store looks amazing and works flawlessly on any device.
  • Cutting-Edge SEO Capabilities: Magento 2.0 has state-of-the-art SEO abilities that can enhance your website’s search engine rankings and drive more traffic to your online store.
  • Customization Choices: Magento 2.0 delivers more customization options than ever, letting you personalize your store per your needs and create an awe-inspiring online shopping experience.

List of Data That You Can Conveniently Migrate from Amazon Webstore to Magento 2.0

When you are migrating your Amazon Webstore to Magento 2.0, you can easily migrate the following data:

  • Products and Categories: You can migrate all your product and category information, such as SKUs, product descriptions, images, prices, as well as stock levels.
  • Customers Data: You can also migrate all your customer’s information, such as names, email addresses, shipping and billing addresses, and order history.
  • Orders: You can migrate order details as well, for example, order number, product information, shipping and billing details, payment information, and order status.
  • Reviews: You can migrate customer reviews and ratings for your products too.
  • Content Pages: You can migrate all your static content pages, comprising about us, contact us, and other pages.
  • Tax Rules: You can migrate tax rules and rates relevant to your Amazon Webstore.
  • Payment and Shipping Techniques: You can migrate your payment and shipping techniques employed in your Amazon Webstore to Magento 2.
  • Coupons and Discounts: You can migrate your coupon and discount codes.
  • SEO Data: You can even migrate your SEO data, such as meta titles, meta descriptions, and keywords.

Magento 2 integration 

The migration process may vary based on the size and complexness of your Amazon Webstore, and you may require to take the assistance of an expert Magento 2 migration service provider to ensure a trouble-free and successful migration. 

Benefits of Amazon To Magento 2 Integration 

Integrating your Amazon store with Magento 2 can be a great option that can give you multiple benefits. For example, when you integrate your Amazon store with Magento 2, you can manage and organize your products, orders, customers, and inventory from a centralized platform, making handling your online business more manageable. Integrating your Amazon store with Magento 2 allows you to market your products on numerous channels, such as your own website, Amazon, and other marketplaces, enabling you to reach a vaster audience and drive more sales.

It can also help you retain track of your inventory levels and avoid overselling, guaranteeing that you always have sufficient stock to meet customer orders and offers amazing custom template too. Moreover, you can automate your order processing workflows, decreasing the chance of blunders and saving you time and effort.

Merging your Amazon store with Magento 2 provides a seamless and uniform customer experience across all your sales channels, making sure that your customers have a joyful experience when interacting with your brand. Furthermore, you can access state-of-the-art reporting and analytics tools to track your sales, customer behavior, and other fundamental metrics that will help you make data-driven decisions to expand your business.

Ultimately, integrating your Amazon store with Magento 2 can assist you in streamlining your operations, expanding your reach, and providing a more satisfactory customer experience, eventually resulting in improved sales and earnings for your business.

Prerequisites For Migrating Your Amazon Web Store To Magento 2.0 

Migrating your Amazon web store to Magento 2.0 can be a complicated process, and there are several things you must keep in mind before embarking on the migration. First, you must confirm that your existing Amazon web store is compatible with Magento 2.0 and examine whether any extensions or third-party integrations you presently make use of are also consistent with Magento 2.0.

Next, you must decide which data you have to migrate to Magento 2.0 and make sure that you have a steadfast migration plan to move your data correctly and safely. Then you must consider how you’d like your Magento 2.0 store to appear and feel and decide whether you wish to retain your current design or execute a new one. If you intend to customize your Magento 2.0 store, make sure you have the required dexterities or resources to do so. 

It is also important to pick the most suitable time to migrate your Amazon web store to Magento 2.0, considering any extreme periods for your business, seasonal changes, and other factors that may affect your sales. Creating a budget for your Magento 2.0 migration project, considering the fee of any third-party extensions, design and development work, and other related costs.

Also, before launching your Magento 2.0 store, make sure you comprehensively test all parts of your site, such as functionality, user experience, and performance. Furthermore, If you lack the required technical expertise in-house, think about employing a skilled Magento 2.0 migration service provider to help you with the migration process.

By keeping all these things in mind, you can guarantee a trouble-free and successful migration of your Amazon web store to Magento 2.0, allowing you to benefit from the Magento platform.

Things To Keep In Mind Before Migrating Your Amazon Web Store To Magento 2.0 

Before you go ahead with migrating your Amazon web store to Magento 2.0, there are some things that you must keep in mind, and they are as follows:

  • Devise Your Migration Strategy: First, you must devise a thorough strategy that recapitulates the procedure of migrating from the Amazon web store to Magento 2.0. The strategy must have the time frame, resources needed, and the steps involved in the migration.
  • Evaluate the Data Migration Prerequisites: You will have to assess the data needed to migrate, such as product information, customer data, order history of customer groups, and payment details. Make sure that you have all the required data to carry on with the migration.
  • Assess the Hosting Environment: Magento 2.0 mandates distinct Hosting provisions, such as PHP and MySQL versions. Make sure that your Hosting environment fulfills the prerequisites before migrating.
  • Test the Migration Process: Before migrating, you should definitely test the process to assure that everything functions as anticipated. Test the data migration, extensions, themes, and customization to bypass any problems during the final migration.
  • Assess Compatibility: Review if your Amazon web store’s extensions, themes, and other customizations are compatible with Magento 2.0. You may have to upgrade them or discover options that are compatible with Magento 2.0.
  • Be Ready for Downtime: The migration process may need downtime, during which your website might be inaccessible to customers. Schedule things accordingly to counteract the effect on your business.
  • Instruct Your Team: Coach your team on using Magento 2.0, including managing products, customers, orders, and other essential tasks.

Step-By-Step Guide for amazon web store to Magento 2 migration

Migrating your Amazon web store to Magento 2.0 is a complicated process; however, it can likewise turn out to be an ideal opportunity to upgrade your online store’s performance, capabilities, and functionality. Magento 2.0 is a robust and adaptable eCommerce platform that delivers powerful features, customization alternatives, and scalability, which makes it an excellent option for businesses that are seeking to improve their online presence. 

Nevertheless, following the proper steps ensures a well-ordered and successful migration. This guide will summarize the steps you must follow to conveniently migrate your Amazon web store to Magento 2.0, such as evaluating your data migration needs, testing the migration process, and training your team for the transition.

Step 1 – Preparation: Before going ahead with the Amazon web store to Magento 2.0 migration, you must pay heed to the below settings and do the following preparation:

  • Make sure you have created a backup of your Amazon web store.
  • Assess your data migration needs, such as product information, appropriate amazon pay settings, customer data, ipn url, order history, amazon pay extensions, payment details, integration settings, and configuration settings.
  • Pinpoint if you have made any front end customization on your Amazon web store, such as themes and extensions, and review their compatibility with Magento 2.0.
  • Examine the hosting environment because Magento 2.0 has distinct hosting requirements, such as PHP and MySQL versions, and make sure your hosting environment has been set correctly and fulfills the needs before migrating.
  • Prepare the migration timeline by devising a detailed strategy that delineates the migration process’s steps and time frame, including testing and training periods.
  • Permission so that you can upload files to the Amazon Webstore store.
  • Permission for Magento in order to access the connector. 
  • PHP Compatibility: PHP 5.3 and so on.

Step 2 – Setup: In order to create a perfect setup for your Magento 2.0 store, you will first have to download a migration tool. To give you an example, we’ll be using “LitExtension” throughout the guide so that you can follow the same steps and employ them later when migrating your Amazon web store to Magento 2.0.

Next, you will have to extract the ZIP file that you have downloaded from the LitExtension store.

Then you will have to install cart migration but make sure you have installed successfully by following the correct installation procedure.

Follow these steps for Magento 1 to Magento 2.0 migration:

  • Step 1: First, you’ll have to access your Magento store by employing an FTP program and either copy or upload all folders in the zip package to your Magento site root folder. It won’t result in automatic file transfer or overwrite any current files but will only add new files to the folder structure. 
  • Step 2: In the SSH console of your new server, you’ll have to the navigation to the store root folder, for example: cd path_to_the_store_root_folder. 

Magento 2. 0

Then run the following commands: 

php -f bin/magento module:enable LitExtension_Core 

php -f bin/magento module:enable LitExtension_CartImport 

php -f bin/magento setup:upgrade 

php -f bin/magento setup:static-content:deploy 

  • Step 3: Clean the store cache and then log out from the Backend and log in again. 
  • Step 4: Permit Admin Account Sharing to make sure the migration progress won’t be intercepted when you log in to Admin from any other device or place. Now go to Backend> Stores > Configuration > Advanced Tab > Admin > Admin Account Sharing change to “YES.”

Next, you’ll be exporting data from Amazon Webstore to CSV files. 

  1. Exporting Products to CSV Files 
  • First, sign in to your Amazon Webstore admin account. 
  • Then go to http://your_shop_domain/api/1/commerce/products 
  • And copy the text and save it as a file, for example, “Products.txt.” 
  • Continue to the Import Data step of Migration. 
  • Upload Products.txt file. 
  • Move to the next step of the Migration. 
  1. Exporting Order to CSV Files 
  • Again, do the same. Sign in to your Amazon Webstore admin account. 
  • Then go to Commerce -> Orders and click the “Export CSV” button, which you can find on the top. 
  • Save or download the file on your desktop. 
  • Move to the Import Data step of Migration. 
  • Upload Orders.csv file. 
  • Then move to the subsequent step of your Migration.

Step 3 – Finding And Using The License Key: The License Key is an encoded string you’ll get with your download package. This key is required to activate your Migration Tool. 

After you have purchased the product, log in to the store (that you are using for migration) and go to the “My downloadable products” section. There you will see the download link and license key for your download package.

License key

Next, you’ll have to log in to your Magento Target Store backend, click on Cart Migration > Configuration, and then copy and paste your license key.

Cart migration

Step 4 – Final Migration Process: Now let’s move to the Amazon Webstore Setup. 

First, you will have to fill out all the required information in the setup table: 

  • Cart URL: Your Amazon Webstore URL 
  • Importing your files 4.2 

Migration Configuration:

Migration configuration

  • Root Category: The existing Magento store’s category to import the entire Amazon Webstore categories.
  • Product Attribute Set: choose an Attribute Set which will be employed to import products; all crucial attributes in the migration process will be made into this set. 
  • Languages Mapping: If your Amazon Webstore is multilingual, related languages must be there in Target Magento Store. You may have to develop extra languages in Magento Store in order to evade data loss. 
  • Currencies Mapping: Allocate Amazon pay Webstore currencies to accurate Target Magento Store currencies. Making currencies in Target Magento Store might be required. 
  • Orders Status Mapping: Allocate Amazon Webstore order statuses to appropriate Target Magento Store order statuses. Making extra order statues in Target Magento Store might be required. 
  • Entities to Migrate: pick all entities to migrate or simply a portion of them.

Entities to migrate

The migration will happen automatically in this last step. To continue, you must not close your browser or extract Source Cart Connector. After finishing the migration, click “Clear Cache and ReIndex Data” to complete.

Cart migration

That’s all for now, which can be done independently. We hope that with the help of this comprehensive guide, online store owners will no longer waver and will decide to move to a better and faster web store alternative.


Migrating your Amazon Web Store to Magento 2.0 can be a smart decision for businesses that seek to grow their online presence and equip their customers with an improved shopping experience. While the migration process may be demanding and need a considerable investment of time, effort, and up-to-date resources, the advantages of the transition can far outrank the expenses. 

With Magento 2.0, businesses can benefit from a more adaptable, scalable, and customizable platform that can assist them in achieving their e-commerce objectives. Besides, with Magento’s vast ecosystem of extension installation and integrations, businesses can improve their store’s functionality and optimize their operations. Thus, if you are thinking about migrating from Amazon Web Store to Magento 2.0, it is important to carefully assess your alternatives and operate with WEDOWEBAPPS LLC only to guarantee a seamless transition that satisfies all your business requirements.