Gone are the days when WordPress was meant to be just for blogging. Now it is much more than that and hence, in demand too. WordPress is contemplated as one of the most sought-after platforms to build a business website, and there are reasons for the same. The first one is, it is easier to avail WordPress website development services than earlier, and second, it has quite a few benefits you cannot count on your fingertips. That is why, according to a recent Forbes article, WordPress powers 35.7% of the web now.
WordPress can be the right choice if you are simply a blogger or want to build a business. This article will further help you to know and understand why availing of WordPress website development services is the best decision you should ever make.
1. WordPress trends
Every platform would often update functionalities, plugins, features, and themes while offering its services for business start-ups. WordPress has shown how you can build a powerful yet stunning website at a nominal time. It surely has made significant changes to take over the competition and to impress users. Here are some of the trends (get ready for an advanced future!) you must follow:
– Motion UI
You would be aware of UI – User Interface but Motion User Interface. With the web flooding with these many sites, it is imperative to grab users’ attention and make them stick around. With the help of Motion UI, you can add transitions or animated segments to web design for better engagement of the users. It is not about making a site extra fancy, but it also helps direct visitors to the site. Motion UI displays signs like what to do and where to go. For example, a moving list of the products or services so that you can pick one easily or horizontally moving FAQ or categories.
One of the ideal ways for users to be in touch with the business is by integrating chatbot on your WordPress site. According to a myth, customers want to talk to a human rather than a robot (which is a chatbot!). However, a recent survey states that most users do not care if it is a human or a robot as long as they acquire the help they need.
Chatbots are popular for the convenience they provide to the customers, and WordPress has a number of chatbot plugins that are easy to implement. Current chatbots will be transformed to be more advanced in the near future, which will help a business to understand complicated queries and conversations. Ultimately, it would help a business grow by providing quick responses and solutions to its customers’ problems.
– A speaking website
As the fame of voice-enabled devices like Amazon Alexa, Google Home, and the recently launched Apple HomePod mini has risen, it won’t be surprising if you see talking websites as well. Voice-activated websites will be a new trend at the end of 2020 or in 2021. Hence, one can use the voice to search rather than to type or click. It would not just help websites to draw more visitors but also to rank higher in Google voice search.
2. WordPress to build business
We live in an era where people believe in a business’s existence only if they can find a website for it. Hence, for every business, the first and foremost thing to have is a website; and what is the better option than WordPress? No, we are not talking about those self-made websites. We are talking about full-fledged custom WordPress development services that create a magnificent website, leaving an impact on visitors. WordPress is practically the best platform to build your start-up website.
– Simple to use
Unlike the alternatives, using WordPress is more about smooth-sailing, which can be noticed right after its installation. It is undoubtedly an overwhelming feeling to see a website dashboard rich with colors, features, and facilities; however, you would shortly find your way around as you initiate. The backend dashboard permits you to make the required changes as per your interest. It could range from changing the comment settings to creating new posts or pages. Moreover, you would get plenty of online video tutorials if you ever get stuck while exploring the website; that’s the power of WordPress popularity.
– Safe and secure
Cyber-security is a rising concern, and every business owner would want the website safe from threats. WordPress has never failed to provide safer use, which is why multiple companies and big business names are using the platform. Our team is always looking for a website’s vulnerable parts and is capable of building a robust website of your dream. Also, team WordPress covers minor updates and keeps looking for security ambiguity to protect your site from any threats you are unaware of.
– SEO friendly
Well, which website does not need that? WordPress is built in a way that makes it quite SEO (Search engine optimization) friendly. The platform manages a plethora of SEO functions and is easily adaptable to plugins like Yoast SEO to help you further. Nevertheless, the way you treat your website is also responsible for your website’s ranking and well-doing. You can always ask for custom WordPress development services to have the desired website. It will substantially support CMS (Content management system) and hence the SEO, which we would discuss further in the article.
3. WordPress is the best CMS
One of the most fundamental reasons for WordPress’s popularity is its versatility and adaptability for content management. Hence, our developers can create a fully functioning site for any industry and with as many categories as you want. WordPress will be the wise choice if you wish your website to rank sooner than your competitors, as it is an ideal CMS for SEO.
– Built-in SEO boosts
Elaborating on the point discussed above, most of the traffic comes from various search engines. These search engines are highly capable of bringing thousands of visitors to your website if your page is ranking. Search engines like Google have certain parameters that help a website rank, and WordPress handles these parameters quite impressively. In fact, it takes care of several important elements to support on-page optimization, such as Perfect HTML markup, Permalinks (yes, you have a choice to get rid of those ugly looking web addresses!), image optimization, proficient content creation, and much more.
– Ample themes and plugins
WordPress is a kind of platform where developers can experiment with new things in order to meet clientèle demand. WordPress has an abundance of themes, and yet our developers are coming up with new ones every day. These themes can be chosen as per one’s interests and requirements; it could be anything from blogging to business or eCommerce.
WordPress offers plugins for all your needs, along with attractive themes, and that is why it is highly demanded among business start-ups. If you want a website with great features or want to increase your existing WordPress website’s performance, our developers can assist you in reaching your success goals.
The real advantage of these plugins is, you can deactivate or disable them anytime you think they are unnecessary. Nevertheless, the augmented functionalities of themes and plugins add up to search engine optimization, user-interface, dynamic layouts, and smooth loading on any device.
– Mobile optimization
Smartphones are handy and fast to use, and hence, any website that is easy to open on a computer must load as quickly on the phone too. WordPress has some built-in functionalities and competent themes, which makes the website mobile-ready right from the beginning. Whether it is about image scaling or graphics, WordPress’s responsive themes would make everything natural and smooth on a mobile device. Regardless of screen size, it is beneficial to both, the user and the owner as it can be accessed from any device. Also, for ranking criteria, Google prioritizes mobile user experience. So, if you are keen on your website to show up in mobile search results, you must consider WordPress.
– Image optimization is simple and effective
Images are crucial for any website content or blog. It separates content, making it more interesting and readable. It is not just about capturing a reader’s attention; images are remarkably imperative for SEO as well. WordPress lets you create an alter text for the image; thus, you can put keywords in the image description. If the image ranks, so do the content and, ultimately, the website. You can always decide the size of the image that does not slow down the page’s loading speed.
Bottom line:Once started as a blogging platform, WordPress has evolved so much since its inception. The points mentioned above have truly and exceptionally worked wonders for many start-ups as well as existing businesses. If you want to start or expand your business or just want to rank the website higher, you should avail of our WordPress CMS development services as soon as possible. WordPress community keeps growing due to its users’ success ratio, and it will get even better in the future. Be a part of it with our assistance and watch your business thrive.