You cannot deny the fact that in today’s time, people appreciate the convenience of buying products online. This has made digital presence essential for businesses that are longing for success. Therefore, Digital Presence has become necessary to boost your business. With the increased demand for a solid digital presence, the number of online stores launched per year is also growing.
According to some surveys, the Outburst of COVID-19 has significantly decreased the sales of the US brick-and-mortar store by 14%, whereas the sales of eCommerce stores have increased by 18%. eCommerce has become the life savior for businesses looking to grow during the uncertainties.
Since there are thousands of eCommerce stores launched every year, there is no shortage of new online retailers when it comes to picking up a correct eCommerce website development platform for your website development. Would you choose a hosted platform like Shopify or a self-hosted platform like Magento or WooCommerce? Would you prefer a platform that is simplest possible or a platform capable of growing your business? The choice is yours.
However, if you ask me, I would definitely suggest you go for WooCommerce website development. An eCommerce platform that is robust and is primarily known for eCommerce business growth. WooCommerce is used in approximately 2.3 million eCommerce stores worldwide. It is friendly to new eCommerce retailers because WooCommerce is relatively easy to use, powerful, flexible, and has incredible features.
But Before Anything, What WooCommerce Actually Is?
WooCommerce is a free WordPress Plugin that can add online shopping functionality to your eCommerce website so that you can have an online store like never before. With just a few clicks, your website can become a fully functional eCommerce store.
WooCommerce is a plugin that can be integrated easily with your WordPress website, thereby turning your website into a fully functional and engaging website with just a few clicks. When WooCommerce was launched in 2011, in a very short time span it became the most preferred solution for the people looking to launch their online stores.
WooCommerce makes creating and managing an eCommerce store seamless, with an appropriate level of flexibility and various important features like tax and inventory management, safe payments, and shipping integrations.
History of WooCommerce?
Finally you know what WooCommerce is, let us now discuss its history. Back in 2011, two developers Mike Jolley and James Koster, launched WooCommerce after working on a replica of the plugin Jigoshop. In 2015, WooCommerce and the other Plugin WooThemes were taken by Automattic, the parent company of WordPress.
When WordPress and WooCommerce joined their hands with each other, this only further shooted WooCommerce’s growth. Today, Automattic continues to take the plugin to new heights and be the active developer for WooCommerce.
How Does WooCommerce Work?
WooCommerce is a free-to-use plugin that helps you turn an essential website into a shopping website. WordPress cannot do this by itself. When you install and activate the WooCommerce plugin, you will be joining many other store owners. With WooCommerce, you can add products, shopping carts, and a checkout. WooCommerce powers approximately 30% of the eCommerce stores running on the web.
Read also: Effective Ways To Speed Up Woocommerce Store: Tactics That Actually Work
How to Set Up a WooCommerce Store?
WooCommerce’s easy installation is something that fascinates many website owners. The four-step process to set up a WooCommerce Store is as follows: Head to your WordPress dashboard, select “Plugin options,” search for WooCommerce and download it to your WordPress Website. Once you have downloaded the WooCommerce Plugin, the setup wizard will walk you through the simple process of creating your online store.
This was all about some basic information about WooCommerce. Next, let us discuss the benefits of using WooCommerce for eCommerce Website Development.
Why WooCommerce for eCommerce Website Development?
One of the most favored and widely used eCommerce platforms today on the Internet. WooCommerce is based on the WordPress platform and is developed by the same team. It provides simple, feature-rich, and robust digital solutions. WooCommerce is perfect for anyone who wants to sell their products online. Below are a few benefits of using WooCommerce for eCommerce website development.
1. Because It’s Free
There are a lot of high-quality eCommerce content management systems currently on offer, all of which are made to help retailers sell their products online quickly and efficiently. The only drawback of most of the eCommerce platforms is that they come at a price. However, WooCommerce is free.
WooCommerce is free to download. Even Though WooCommerce is free and open-source, it offers exclusive and out-of-the-box features. WooCommerce is highly flexible both by nature and the addition of extensions.
2. Huge Flexibility
Possibly one of the enormous WooCommerce benefits to eCommerce storefronts is that it offers high flexibility. As a result, online retailers can experience a whole lot of flexibility with their products/services without knowing too much about the technical side of this platform.
WooCommerce allows you to list your products in various categories like independent attributes, sale prices, and many more. Availing of the WooCommerce Development Services will help you with a website that offers enormous flexibility and reliability.
3. Several Customization Options
WooCommerce being free hasn’t made it a rigid platform. In fact, there are a lot of opportunities to customize and alter your online store as you want in order to make it unique and thrive in the industry.
WooThemes is a place where users can choose between 39 different WooCommerce themes; many of them are free. Once you have selected the theme, you can now modify the pre-set CSS styles and color themes, adjust the code and experiment with the features every theme offers. In addition, a professional WooCommerce website development company can help you develop a website tailored according to your business requirements.
WordPress – The hugely popular CMS platform that supports approximately 51% of the top eCommerce stores online. Therefore, it wouldn’t be unfair to say that many eCommerce businesses will have the pleasure of using WordPress for similar or different online projects.
With WooCommerce being a WordPress module, past clients of WordPress will profit from having the option to perceive the easy-to-understand WordPress interface. That sort of familiarity when fabricating an online store could save time and confusion while reinforcing creativity.
5. More Than Just an eCommerce
WooCommerce never forces its users to go beyond their comfort zone when they are building their online store; instead, it provides them the opportunity to create something more than just an eCommerce.
For instance, WooCommerce users can build a fully customized, functional, and professional website with an integrated blog section. All these dimensions of a business are made in one place and presented seamlessly to the audiences. All this is possible because of WooCommerce being a WordPress-based platform.
6. Professional Yet Simple Websites
WooCommerce is a free and open-source website development platform; that is why people consider it a non-professional online store solution. However, that’s not true.
WooCommerce offers many advanced built-in features to make your website more functional and user-friendly. For example, a built-in detailed order tracking and customer engagement tool help you keep track of past and current orders and order statuses. In fact, tax settings, shipping options, coupon codes, inventory management, and almost everything else you need for a professional eCommerce website are part of WooCommerce.
7. Easy Analytics
The most important tool used by almost every website is its analytics tool. Unfortunately, many new eCommerce websites may not know how to apply analytics on their website, nor do they know anything about what statistics needs dedicated analytics. Thankfully, WooCommerce helps such merchants.
The WooCommerce built-in Analytics system makes a range of statistics clear. Analytics like sales by date, total sales, individual customer statistics, average order totals, and many more are all well presented in the form of graphs without the user having to leave the admin panel. This is something great, right?
8. Plenty of Extensions
WooCommerce has the ability to inspire any budding online merchant to develop and run an eCommerce store seamlessly and professionally. Yet, if you are looking for advanced features and functionalities, WooCommerce never disappoints you.
There are tens and thousands of WooCommerce Extensions available for both free and paid. From these extensions, you can find applications related to Accounting, marketing, reporting, payment gateways, and many more. If you are a budding startup and want to develop a professional website, Hire WeDoWebApps LLC as a WooCommerce Development Company.
9. Easy Website Management
Using WooCommerce means you will never have to pay any third party to maintain your eCommerce website. WooCommerce provides you everything you need to maintain and manage your eCommerce store. For example, a plugin can handle security backups; software updates can be done with a single click.
Easy management can save your business a lot of time and money in recurring expenses.
10. Excellent Security
As an e-commerce website owner, the importance of ensuring high security on your website cannot be exaggerated. All your customer information needs to be kept safe while ensuring that cybercriminals can’t attack your inventory management process.
The WooCommerce platform is designed to offer you an out-of-the-box, highly secure online store. The huge WordPress development community is constantly pushing updates that will block the vulnerabilities before they can be exploited. In addition, the WooCommerce community works together to ensure that any concerns are resolved immediately. With WooCommerce, platform-side security is never a concern.
Apart from the benefits mentioned earlier, there are many other benefits of using WooCommerce for eCommerce website development. Get in touch with WeDoWebApps LLC – World’s leading WooCommerce Development Company to know the other benefits of WooCommerce and get your website developed on wooCommerce.
The professional look and flexibility of the platform make it a perfect solution for SMEs and big enterprises. With WooCommerce, all your standard requirements will be fulfilled within a fraction of the cost. However, if you are just planning to start your online store and would like some help, check out our WeDoWebApps LLCs WooCommerce development services.